3TREES Beautiful Life Experience Hall

Company

SKSHU Paint Co., Ltd.

Category

Best Luxury Design - Best Luxury Interior Design

Country / Region

China

Year

2024


The 3TREES Beautiful Life Experience Hall has been strategically designed with the aim of meeting the evolving needs of people seeking a better quality of life. By showcasing a wide array of healthy, eco-friendly products and offering personalized, immersive service experiences, it effectively reflects the core culture and brand positioning of the 3TREES Beautiful Life Experience Hall. This approach serves as a tangible manifestation of SKSHU's foundational principles and mission, profoundly embodying the commitment to "making a home healthier, making the city more beautiful, and making life better." The spatial design philosophy embraced for this project is "minimalist aesthetics," which adheres to the principle of "less is more." The aim is to craft a brand art space that exudes simplicity and elegance while radiating vitality and innovation. The dominant colour theme in the Experience Hall is light grey, skillfully integrating the austere aesthetics of industrial style to fashion a chic and inviting shopping environment that beautifully complements the exceptional textures and vibrant hues of the showcased products. Furthermore, the brand's distinctive leaf motif is seamlessly woven into various design details, offering a profound embodiment of the brand's unique ecological ethos and artistic pursuit through meticulous modelling and material selection. Additionally, the judicious application of artistic paint, latex paint, and other diverse materials not only enhances the visual depth of the space but also affords a distinctive tactile experience and aesthetic delight. With a focus on the spatial layout, the Experience Hall is skillfully divided into various functional areas tailored to specific product characteristics and customer demand. These areas work in harmony to create a closed-loop shopping ecosystem. In spatial flow planning, the design is adept at flexibly guiding customers through various spatial scales. This not only ensures the natural flow of customer communication but also facilitates the comprehensive transmission of product information and the effective achievement of sales conversion. In summary, the 3TREES Beautiful Life Experience Hall presents users with a meticulously crafted, professional, and delightful shopping environment where the realization of a beautiful life is not merely an aspiration but an attainable reality.


Credits

SKSHU Paint Co., Ltd.
SKSHU Space Management Department